DETERMINANTS OF INTENTION TO ADOPT BLOCKCHAIN TECHNOLOGY IN NIGERIA

Abstract

The Unified Theory of Acceptance and Use of Technology (UTAUT) helps to identify the drivers of user acceptance of new information technology. Based on this concept, four categories are important to direct predictors of user behavior and acceptance. These predictors are effort expectancy, performance expectancy, social influence, and facilitators. Although various scholars have discussed the importance of emotional expectancy in user acceptance of new technologies, it is not a direct determinant in the UTAUT model. This study argues that emotional expectancy is a direct determinant of behavioral intention.  Therefore, this study employed a quantitative methodology using a questionnaire distributed via email and WhatsApp to investigate the effect of emotional expectancy on behavioral intention to adopt blockchain technology among Nigerians. In doing so, we extended the UTAUT model by integrating emotional expectancy as the fifth construct of the model. The user model has not been extensively tested in developing countries; therefore, this research could guide planners to reflect on the characteristics that contribute to the successful adoption of blockchain technology for specific user groups. The results of this research could provide blockchain users with useful insights into user perceptions and behaviors toward blockchain technology, from a user perspective.